Monday 16 January 2012

Email Newsletters: Are your readers seeing what you want them to see?


An email newsletter is a powerful marketing tool, but now that one in five emails is being read on a mobile device, are you sure that your mailing is readable to all your recipients?

• Is the width of your design compatible when it’s viewed on an iPhone?
• What happens to text when it’s displayed on a mobile device – is it still legible?
• Is your template compatible for Outlook 2007 and 2010? (If your email was designed for Outlook 2003, these email clients will handle your email differently). To be certain your recipients see your mailing as you want them to, you need to take these – and many other questions into account when designing your email template.

FREE EMAIL NEWSLETTER TEMPLATE TESTING

Take the acid test: We are offering free HTML email newsletter testing until 31st January 2012. If you would like to know what your email newsletter template looks like on the iPhone, Gmail, Hotmail, etc. we can offer access to a virtual email simulation environment so you can see exactly what your recipients are seeing.

To access this free service, email us a link to the web version of one of your previous email newsletters and we’ll email back a link to you. If you don’t have a web version, you can email the entire HTML for the newsletter and we’ll do the rest - send to contact@deep-mc.co.uk.

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